Somebody who planned to take pictures at the 2022 Winter Olympics with a pretty nice camera had a rough start to their next two weeks.

Social media mourned as NBC Olympics posted footage of the camera rolling, rolling and rolling downhill at a skiing event Thursday before finally being stopped by another photographer — who very likely understood the pain of the poor camera’s owner and decided to lend a helping hand.

No details about damage to the camera were immediately available, although bits and pieces from the camera were seen flying courtesy of NBC’s slow-mo camera.

The unfortunate incident was reminiscent of a walkie-talkie that rolled down the hill during the 2018 Winter Olympics in PyeongChang. 

But a camera and lens is definitely more expensive than a walkie-talkie, and people were really torn up about it. Both the United States ski team and the bobsled and skeleton team responded with condolences on Instagram, with the bobsled and skeleton team asking: “Did it get a time?”

On Twitter, the incident cut deep for media members and photographers.

“We are all hugging our DSLR’s a little tighter tonight,” one user said.

Another added: “Gravity sucks some days.”